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International Women’s Day 2021: The future of the female voice assistant

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International Women’s Day 2021: The future of the female voice assistant

Ever wondered why Siri and Alexa are women? As digital technology does more and more for us, we explore whether the gendering of our digital assistants reinforces stereotypes.

International Women’s Day 2021: Meet the women making a name for themselves in Creative at PHMG

Interviews

International Women’s Day 2021: Meet the women making a name for themselves in Creative at PHMG

This IWD, we’ve taken the opportunity to speak to women from our Voice, Copy, Music, and Marketing teams, learning more about their experiences working in the creative sphere.

Black voices: Creating tomorrow’s history

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Black voices: Creating tomorrow’s history

Martin Luther King Jr., Maya Angelou, Rosa Parks – which of today’s trailblazers will add their name to this list of heroes, renowned for giving a voice to the Black experience?

Superbowl 2021: What small brands can learn from the half-time advertisers

News & announcements

Superbowl 2021: What small brands can learn from the half-time advertisers

It’s almost Superbowl Sunday! And with over 100-million predicted viewers, it won’t just be the players and coaches taking to the turf.

Audio’s essential role in the customer experience

Guides & explainers

Audio’s essential role in the customer experience

As brands focus less narrowly on ‘customer service’ and more on ‘customer experience’, we look at where and how audio can help.

Our top tech picks at the 2021 Consumer Electronics Show

Research & analysis

Our top tech picks at the 2021 Consumer Electronics Show

What we don’t know about telephone system technology isn’t worth knowing. But our interest in audio tech doesn’t end there; here are our key headlines from this year’s CES.

PHMG Picks: Lucy Drennan on our predictions for the music industry in 2021

Interviews

PHMG Picks: Lucy Drennan on our predictions for the music industry in 2021

Predicting anything in 2021 could prove tricky, but our Head of Artists & Repertoire, Lucy Drennan, has gone out on a limb with a few best-guesses for the music industry this year.

The voice artistry trends to listen out for in 2021

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The voice artistry trends to listen out for in 2021

Between podcasts, ASMR and digital assistants, voice consumption is way up. We’ve taken a swing at the key trends in voice artistry for the year ahead…

Predicting 2021’s key marketing trends

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Predicting 2021’s key marketing trends

There’s no doubt that the events of 2020 are influencing the marketing trends of 2021, so join us as we explore the exciting developments that lie ahead.